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By Butcher Girl Alison, tailored for you.

With the increasing demand for locally sourced, high quality meat products, it's more important than ever for butcher, ag industry, producers and smallgoods shops to differentiate themselves from the competition. As a butcher consultant, I can help you identify your unique selling points and develop strategies to promote them effectively.


Consultancy gives me the awesome privilege of connecting with a variety of butcher and smallgoods companies who share a passion for the meat industry, but perhaps just need a little extra help with the direction of their business, or to streamline processes. My primary objective as a butcher & business consultant is to enhance your store's revenue and improve overall efficiency.

Tailored Consulting for Butcheries of All Sizes

Whether you're managing a small, independently-owned butcher shop or a large state or nationwide chain, my team and I can help you achieve your goals. Our consultancy services are designed to meet your specific needs, from a quick marketing campaign to a complete overhaul of your existing system. There's no 'one size fits all' solution when it comes to consultancy, so we'll take the time to understand your unique situation by visiting your site if possible, assessing your needs, and working with you to devise a plan of action. Sometimes, a few minor adjustments can make all the difference.

As cliché as it sounds, no two clients have the same needs, and you might not even be sure of what it is a butcher consultant can offer you, or what you need.

Your Mind Set

Recognising the need for assistance or a significant transformation within your business is the initial positive step. Based on my experience, the primary decision-makers in the business must be mentally prepared for change to achieve optimal results. Resistance to change is a major hurdle to success.


Through consultancy, I offer comprehensive ideas with transparent business strategies and outcomes, always providing motivation and support. However, if you are not prepared to put in the effort and embrace change, there is a genuine risk that the desired outcomes may not be achievable.

If you're ready to change and take steps to success  - them I'm ready too as your number 1 cheerleader!

Creating or refreshing visual elements such as logos, colour schemes, typography, and imagery that reflect your brand's values and resonate with your target audience, and making sure that is reflected through your online presence and physical stores.

Together we can craft clear and compelling messaging that communicates your brand's story, benefits, and differentiation in a way that connects with your audience and sets you apart from competitors.

Branding Refresh

Customer Service & Engagement: Building strong relationships with your customers can help to increase loyalty and repeat business.

Food Safety & Hygiene: Ensuring that your food products are safe to consume is critical for maintaining a positive reputation and complying with regulations. Issues related to labelling, packaging, or storage, I can provide guidance and expertise to ensure that your business meets all necessary standards.

Cost Management & Budgeting: Understanding how to effectively manage your costs can help to maximize profits and minimise waste.

Employee Training & Development: Investing in your staff can help to improve productivity, reduce turnover, and enhance the overall customer experience.

Recruitment: Ensuring that you're hiring the best candidates for your store, as well as retaining your current staff.

Calling All Food Manufacturers!


From my experience working in East Asia, I also consult on large scale meat production and processing facilities. This includes everything from cutting and boning rooms and floor plan layouts, to the machinery required and even training staff to use the equipment.

Not in the Butchery Industry? No worries!


Even if you're in a completely different field, don't hesitate to reach out if you think some of the skills mentioned above could benefit your business. I've collaborated with various industries outside of meat and applied the same techniques to provide top notch business assistance with that low key Aussie 'let's do it' style. 


No matter what industry you're in, there is always something to learn from professionals in other fields. Let's connect and explore how we can help each other grow and succeed.


Global Availability


You don't need to be in Australia to employ my consultancy services! Thanks to video and photo sharing of the internet, it's very easy to collaborate with clients online in different countries, or I am always available to travel to work with you in person. 


My experience working with clients from various countries and cultures has given me a unique perspective that can be valuable for your project. I am flexible and adaptable to your needs, whether it's working with your team's preferred communication tools or adjusting my schedule to accommodate different time zones.


If you do choose to work with me in person, I am happy to travel to meet with you wherever you are located. This can be especially helpful if you have a project that requires on site collaboration or if you simply prefer face to face meetings. Regardless of how we work together, I am committed to delivering high quality results that meet your needs and exceed your expectations.

Some Of The Ways I Can Help

Online Presence & Social Media

From one-on-one training sessions where I patiently guide you through the basics of using social media platforms and fully formed quarterly plans with strategies, content creation to website design and e-commerce launching, I aim to demystify the digital landscape, enabling you to harness the power of social media and the internet to connect with customers, share your brand values, and grow your business.

Value Adding Planning & Development

Not just for butches, but also for smallgoods retailers and food producers, together we will create a bespoke plan that effectively showcases the unique offerings of your shop. Plans encompasses various elements, including product selection, packaging design, pricing strategies, and promotional activities, all designed to enhance the perceived value of your products and services. By emphasising quality, sustainability, and artisanal craftsmanship, we aim to distinguish your business in a crowded market, resonating with consumers seeking authenticity and superior taste, whilst maximising your profits.

Sustainable Business Practices

I believe in the power of responsible business operations to make a positive impact on both the environment and your bottom line. Through a thorough assessment of your current practices, I'll work closely with you to develop a personalised plan aimed at reducing our reliance on single-use plastics and embracing eco-friendly alternatives throughout your operations. Together, we'll carefully evaluate the materials you use, from packaging to utensils, and identify opportunities to transition to sustainable options that align with your values and goals. By choosing biodegradable, compostable, or recyclable packaging materials, we can not only minimise waste but also demonstrate our commitment to environmental stewardship.

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